Sail TV in Yacht Clubs & Bars

The Weymouth and Portland National Sailing Academy – Sail TV is proud to be distributing its feed into the home of the sailing venue of the 2012 Olympic Games.

To expand the audience and awareness Sail TV is rolling out a narrowcast network across the world. This will see Sail TV broadcast during opening hours on television screens within yacht clubs, bars and commercial premises (within the marina environment).

If you own an establishment, a hotel or bar frequented by the sailing community, a yacht club or an establishment that involves a water-based sport or activity – then you can televise Sail TV. Do you want TV content that is appropriate and entertaining to your members? Unlike DTH, Sail TV won’t break the bank.

Sail TV’s content is free! - NO SUBSCRIPTION

There are no on-going costs and we offer the establishment a real opportunity through a simple model to make new incremental revenue for the venue.

F.A.Q

What is the content?

- Up to date sailing, racing, interviews, news, product launches

How does it work?

- Content plays out from a computer
- The computer is connected to your television set(s)

What do I need?

- Basic PC, Plasma or LCD Television set(s), suitable wiring, broadband

Who pays if I don’t have the hardware and need it installed?

- The venue pays for all necessary equipment and installation in advance
- Sail TV can, if desired, provide cost-effective and reliable hardware

How do I get my money back?

- The venue keeps 100% of the banner advertising revenue until all costs have been covered.

And after the costs have been met?

- The venue receives 50% of gross revenue if the venue sells the banner advertising
- The venue receives 20% of net revenue (after sales commission) if Sail TV sells the banner advertising

What is a banner advertisement?

- See example below

How many banner ads can I sell?

- The banner advertisement will appear continuously on screen transmitting for 20 seconds (non audio) via a loop, maximum duration of six minutes (18 ads)

How much does a banner ad cost?

- Depends on your footfall i.e. how many people come into your venue, for a small venue we envisage this to be £500/$750 per ad which lasts for one year, Sail TV will determine the price

Who takes care of the invoicing?

- In all cases Sail TV looks after invoicing & collecting of revenue

Marketing materials?

- We will provide some marketing information and a basic one page contract

How long will it take to get up and running?

- Depends on what needs to be done. If we can use what’s in place then we aim to have Sail TV transmitting within the month. If hardware needs to be purchased and installed, then this could take up to two months - this provides plenty of time to pre-sale the advertising to Club members!

Are there any other benefits?

- The venue will receive 5% of all net revenue gained from any advertising client (excluding banner ads) that has been referred to Sail TV by the venue

- The venue can use the RSS feeds (the scroll at the bottom of the feed) for Club announcements, e.g., local regatta results