Advertising On Sail TV
Sail TV represents one of fastest and most cost effective ways of reaching the sailing community on a global or regional targeted basis.
Online viewing is on the rise:
60% of UK households have fast Internet access, 70% in the USA*
Nearly 75% of all Internet users now watch video online, a 300% increase in just two years*
UK traffic to video websites has increased by 40.7% over the past 12 months, one in every 35 UK internet visits was to a video website in February 2009**
By 2011 nearly 25% of online advertising will be spent on video, representing $4B*
* Source: Comscore Media Metrix 2008)
** Source: HitwiseUK 2009
Online
Along with traditional banner advertising that can be positioned on the Sail TV website and its Players, Sail TV places dynamic pre-roll and post-roll advertisements around selected content.
If you don’t have a video commercial Sail TV offers professional video production services, from animating a standard banner advertisement into a 5 to 10 second pre-roll ad, to creating bespoke advertorials of any desired length. Whatever you need to create a voice for; a product launch, an event, or a specific service – Sail TV can create it with you. Better still, if the media value stacks up Sail TV will produce your commercial for free!
Don’t waste your advertising budget! Pay only for whose people who actually see your ad. If Sail TV has made you a bespoke advertorial, you only pay us based on who “clicks to watch”. Sail TV allows you to expand your showroom, by creating a visual message that allows your customer base around the world to hear and see your products in action. If our viewers click to watch your ad, then we believe that it has more impact than someone walking into your showroom.
Sail TV Offers:
> Free Production of advertorials, from 30 seconds to several minutes long
> Sailing personalities we can arrange for notable sailors to front your advertorial and endorse your product
> Extremely accountable analytics and reporting will tell you how your advertising money is being spent, who is watching, when they are watching and what territories they are watching from.
> Cost-effective pay only for the people that see your ad and/or actively look for your advertorial
> Cost competitive in comparison to other forms of advertising Sail TV offers more bang for your buck!
> Free player embedded on your website so that advertorials can be viewed by your customer base in your company brand environment
> Sponsorship opportunities of a range of shows and events
